Integrated Digital Comms


Arval UK, part of BNP Paribas, is one of Europe’s leading car leasing and fleet management companies. To enhance Arval’s customer experience we designed and developed a bespoke website for Fleet Drivers and Fleet Managers.

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The website offers industry and legislative news and views, together with helpful guides.

To enhance user experience, relevant content is served up according to user type - driver or fleet manager. The design needed to work within the Arval BNP Paribas Group brand guidelines, and provides useful and insightful content tailored to customers in an interesting and dynamic way.

There is a wide range of content available – covering anything from safety to legislation available as on-page content, downloadable PDFs or videos.

We created an animated, walk through video to demonstrate the features and benefits of Fleet Toolbox.

We have also developed two calculators for Arval, one of which is used on Toolbox – the Car Tax Calculator.

This useful tool allows drivers to check their car tax by vehicle type. By focusing diligently on UX, we ensured the user journey was attractive, clear and straightforward. The other calculator is the Alternative Technology Calculator which allows drivers to compare which technology is best suited to their driver profile.